Agencies in the Digital Menu Space

Agencies in the Digital Menu Space

By Michael Fenton
June 9, 2021

How Agencies Can Dominate the Restaurant Industry Today

As an agency, your business is looking to sell what is at the top of everyone’s mind in a specific industry. More specifically, a product or service that is fulfilling local business’ urgent need for your expertise as a marketing agency. 

The pandemic initiated a great evolution in the contactless and digital industry, along with the attitudes of both consumers and merchants. For the restaurant business, this shift has been the most drastic, especially since the industry tanked due to COVID. Now that this industry is more competitive than ever, these restaurants are looking for new strategies to implement in their business that will give them an edge before it is too late. 

Both your agency and these local restaurants have a common goal in mind: make more money. So, what can you as an agency sell to these businesses to make them and ultimately your own business revenue? 

Digital Menus are a simple and effective solution that not only prioritize hygiene in a restaurant, but also improve the marketing and efficiency of the restaurant’s flow. Many restaurants have already implemented a temporary solution of replacing regular menus with single use paper menus, but this idea creates problems in that they increase unnecessary waste and operational costs. With an intense urgency to adopt and utilize new strategies that improve safety and self-service, digital menus are the perfect solution to creating a better operating restaurant.  

By simply scanning a QR code on each table, customers have the ability to view the menu within seconds at the hands of their smartphones. From pictures to detailed information about different dishes, restaurants can also utilize digital menus as a marketing strategy to get consumers to spend more per visit. Digital Menus are a permanent solution in the restaurant industry that not only allow for efficiency but also generate more revenue. This time is your opportunity as an agency to target local businesses without digital menus and demonstrate to them how to thrive in their industry before it is too late. 

As of this year, digital menus have been adopted by 54% of casual dining, 50% of fine dining, and 48% of family restaurants. Although these statistics demonstrate a large shift to digital menus already, there is still a lot of opportunity for your agency to get involved. With 88% of restaurants considering swapping to digital menus, your agency could immediately start helping other restaurants adapt their business strategies and make them more successful. 

Although you have the expertise as an agency to benefit these restaurants, where do you even begin in mastering this industry and landing a client? 

In the Restaurant Digital Shift System, your agency can learn how to set yourself up in the digital menu space. From training sessions, done for you sales page, landing page videos, and even free live demos you can set up with our professional team, it truly cannot get any easier for you to get started and help businesses make the digital shift through your agency. No matter if you own an established agency or are brand new, the Restaurant Digital Shift System is the best way to exponentially land clients and become a digital menu expert to local restaurants in your area. 

To learn more about how your digital agency can get involved in the Restaurant Digital Shift System and can help your local business shift to digital menus, click here.

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Jeff "Herschy" Schwerdt
I'm a former USAF F-16 Instructor Pilot turned entrepreneur. After experiencing a career ending back injury in 2007, I started working online and created my first digital agency in 2008, working with local business owners.

I'm a husband, father, international speaker, author, and the creator / co-founder of several products, software platforms, and tools designed to help internet marketers, local business owners, and digital service agencies.

Using my eight year military flying background, I focus on developing proven and repeatable systems that use easy to follow step by step processes to ensure we consistently bring in new clients using the power of automation.




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